About Us

Great Partnerships are Built on a Shared Vision of Success

Founded in 2004, SupplyLogic is a leading third-party management company that creates value for the most recognized brands in the world by optimizing their print and marketing communications supply chains. DataSource, founded in 1989, earned a reputation as a leading service provider to multi-location brands helping to optimize the execution of a wide range of marketing and operations communications.

Today, the combined company – operating under the SupplyLogic brand – drives marketing execution innovation and addresses the complex needs of marketers and procurement leaders in a wide range of industries.


Our boutique approach ensures that every client and transformational assignment is handled with great care. Our senior executives are intimately involved in every relationship, and our unique methodologies and highly talented team of process and category experts help guide the technologies we implement, the suppliers we choose, and the talented and experienced people we place on site to manage complex print and marketing communications supply chains.

We assess your current situation, align our teams to become an extension of your organization, and focus exclusively on improving your operating model. Our team of Six Sigma trained consultants has spent decades optimizing print and marketing communications supply chains for companies just like yours.

We take great pride in being the “Gold Standard” of the industry and customer intimacy is what sets us apart. We partner with three to five recognized brands per year, where our client's strategic initiatives guide our vision of success.

We are ready to help you see what is possible. Our assessment approach and customer engagement model have been lauded by leading private equity firms, globally recognized consultants, and our peers in the industry.

Our Clients

Our third party perspective delivers significant enterprise value for companies with complex print and marketing communications supply chains. Click on any of these brands to see how we have helped companies like yours...

national vision inc

Why SupplyLogic?

Today, less than 20% of print and marketing communications supply chains are fully optimized.

A well-managed supply chain unifies your brand experience, reduces supplier risk, and helps you get to market faster. Yet today, less than 20% of companies have print and marketing supply chains that are fully optimized.

The print and marketing communications supply chain is often a complex and fragmented environment that can include dozens of suppliers, multiple software platforms, agencies, and partners. Optimizing these categories at the production and execution levels is our core business, and when you partner with SupplyLogic, you can refocus your valued resources on the strategic activities that matter most.

For over a decade we’ve been optimizing print and marketing communications supply chains for the largest and most complex brands in the world.

Our Boutique approach enables us to focus exclusively on our clients - our vision is to be the best, not the biggest in our sector. When a complex brand wants these categories optimized, we strive to become the “only choice”. Being the Gold Standard in this complex transformative process requires extreme focus and a true understanding of our client’s culture and strategic vision.

When you partner with SupplyLogic, you can expect:

• Our executives to be intimately involved in all aspects of the engagement
• Deep sector experience and category expertise
• SupplyLogic to invest in a holistic assessment of your environment and deliver a best in class business approach
• Thoughtful solutions to your most challenging go to market initiatives
• Technologies that seamlessly leverage data to enhance execution capacity and ability
• Specialized on-site resources that become an extension of your marketing and procurement teams
• Strategically aligned leverage in the marketplace through a SupplyLogic managed supplier panel
• Reduced cost and risk associated with suppliers, inventory and your brand equity
• Improved operational execution, scale and speed to market
• Improved brand compliance and service support across your locations and business units

• Results that are Guaranteed!

To learn more about how we've helped companies like yours,

Check out our Case Studies

Outsourcing our marketing supply chain to SupplyLogic has allowed us to scale our business to meet our aggressive growth targets. Debra Woyce Chief Operating Officer
National Vision, Inc.


You’ve got questions, we’ve got answers.

  1. How do you determine if my print and marketing communications supply chain is optimized?

    SupplyLogic will perform, at no cost, an initial assessment of your supply chain. Upon completion, we will deliver a detailed business case that outlines findings, recommendations and provides a future state solution aligned with your objectives.

  2. How much time is required from my team to complete an engagement with SupplyLogic?

    Our assessment process typically takes four to six weeks and only requires access to data and key stakeholders. We understand your time is valuable. Our process has been designed to avoid any disruption to your day-to-day operations.

  3. What categories do you manage?

    We manage all components of the print, marketing communications, and branded merchandise supply chain. This includes categories such as commercial print, direct mail, financial print, statements and confirms, point-of-sale signage, forms, labels, envelopes, packaging, apparel, and promotional items.

    In addition to managing the product sourcing process, we provide warehousing, fulfillment and logistics services, and a best in class e-commerce storefront platform that eliminates the risk of using supplier provided ordering portals.

  4. Do I need to outsource my entire supply chain to you?

    We enter into three to five strategic outsourcing partnerships each year with companies that spend in excess of $10 Million annually in these categories. Our experience shows that when we manage the entire supply chain, our customers achieve better results and are able to refocus resources on core activities.

  5. Why should I outsource my print and marketing communications supply chain, and why choose SupplyLogic?

    We have found that companies which haven't optimized these categories incur higher risk, have a more fractured brand, and are missing the opportunity to capture significant savings.

    The SupplyLogic approach has been recognized as "best in class" by leading private equity and consulting firms. Our integrated, customer-centric model extends your marketing organization and provides you with category experts and six sigma process skills which will rapidly deliver increased value to your supply chain.

Talent. Innovation. Execution.


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Corporate Headquarters
401 Franklin Ave., Suite 206
Garden City, NY 11530

Client Services
333 E. Butterfield Road, Suite 720
Lombard, IL 60148