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Blog & News


Five places large brands bleed dollars

August 31, 2015 9:27 am

Patient: “Doc, I broke my leg in two places!”
Doctor: “I told you to stay out of those places!”

By Frank J. Olivieri
President and COO, SupplyLogic
My company has performed in-depth assessments of the marketing supply chains […]

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‘An army travels on its stomach’ – Frederick the Great

August 10, 2015 9:42 am|

There has probably never been as concise and telling a discourse on the importance of supply lines to the success of a campaign — or of the supply chain’s role in business strategy — as […]

Some seafood for thought

July 23, 2015 7:00 am|

Comedian George Wallace always asks: “Why is it the closer you get to the ocean, the more seafood costs?” Those of us in brand delivery know there is great value in supply chain visibility.

When […]